Pronta by Maru Stephens

Been thinking about changing the style of my pictures. Even with a good camera, good light, good set up… that can’t be enough sometimes.

Since I’m a graphic and web designer too (thanks god!) I know some Photoshop retouching techniques.

Before

I started figuring out a new (and more stunning) shots for my work. BUT still in the same scenario. I use the balcony of my house with the mannequin, and have trees and sky in the background. Its pretty cool, gives you more nature look to the picture.

So anyways, I change the shots a little bit. Because I really want to use stunning pictures for my Etsy shop, to make the potential buyers click on the picture as soon as they see it on the list.

You need to find what makes your item original and unique from the rest. Once you found out, its gonna be easy. In my case, what I think is unique in my work is the Flower with the vintage button and then the blend of colors I create for each Pronta.

After

Those 2 things has to be in my main picture. And then, of course, you have to have the whole look of your item. In my case is, Pronta wearing as a scarf, Pronta wearing as a necklace, and some creative look that you can do with the Pronta.

Now that I took the picture of my work. The Photoshop skills start. I wanted to give a warm look to the pictures. So I give a little bit more of light (to add warm, I live in Seattle, and the most of the time is cloudy, so this helped!) and add some gradient colors blending in the picture very very slyly (In the example I use a gradient of aqua blue from the top going down to a light brown). And then giving some retouches like in the vintage button. And that’s it.

I honesty, recommend everyone to give a shot learning a little bit of Photoshop. I know its a complex software, but in this case, you just have to know some tools to make your work look more professional and attractive for the future buyers. I will try to post some tutorials if you guys are interested.

Heres more examples of my work with a new look:

Pretty cool, huh?

Im new in the Etsy world. I just been doing wholesales to people that stop by in my shop, which is super. And only have 2 sales of Pronta. But something I realize after posting these new pictures is that my visits increased a lot. I can see the people is more interested to click on my item because the picture invite you to do that. That’s a good start!

So, my only advice here its to TRY. Try and try and try till you feel that is working for you (and, of course, your having lot of sales) and DO NOT GIVE UP, because your not selling yet. Im new and still giving a shot and believing that if I still work hard… I will be successful.

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